Winning Mortgage Referrals From Listing Agents [ Co-hosted MBS Hwy Webinar ]
Date: Wednesday, September 23, 2026
Time: 08:00 AM (PT), 10:00 AM (CT), 11:00 AM (ET)
When a resale listing needs more buyer interest, the default response is often a price reduction. A seller-funded rate buydown or closing-cost contribution creates more meaningful payment relief for the buyer than an equivalent reduction in price.
Homebuilders have used this payment-first approach to make affordability easier for buyers to understand. In this webinar, Josh Mettle, Jason Drobeck, and Skyler Ford from The Loan Atlas will show you how to apply the same thinking to resale listings—and use it to bring listing agents a practical solution instead of another generic lender pitch.
You’ll also see a live walkthrough of the MBS Highway Seller Contribution tool. You’ll learn how to compare a price reduction, temporary buydown, permanent buydown, and seller-paid closing costs side by side so you can clearly explain the potential buyer and seller tradeoffs.
What You’ll Learn:
- Why payment-focused offers can be more compelling to buyers than price reductions alone
- How to identify when a seller contribution may create more buyer payment relief per dollar
- How to compare price reductions, buydowns, and closing-cost contributions using MBS Highway
- How to explain the results clearly without overwhelming the agent or seller
- How to turn the analysis into a stream of new leads from listing agents
Registration link on highway: https://www2.highway.ai/win-more-referrals-from-listing-agents
Add to Calendar 09/23/2026 8:00 am
America/Los_Angeles
Winning Mortgage Referrals From Listing Agents [ Co-hosted MBS Hwy Webinar ]
Wed, Sep 23 08:00 PT
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