BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//The Loan Atlas - ECPv6.17.3//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:The Loan Atlas
X-ORIGINAL-URL:https://members.theloanatlas.com
X-WR-CALDESC:Events for The Loan Atlas
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/Los_Angeles
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20250309T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20251102T090000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20260308T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20261101T090000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20270314T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20271107T090000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260806T110000
DTEND;TZID=America/Los_Angeles:20260806T120000
DTSTAMP:20260722T095818Z
CREATED:20260722T095818Z
LAST-MODIFIED:20260722T095818Z
UID:10000272-1786014000-1786017600@members.theloanatlas.com
SUMMARY:Lead Generation That Converts: What Loan Originators Should Do Now
DESCRIPTION:Most loan originators are working harder than ever to stay visible\, create content\, follow up with leads\, and build referral relationships. But in today’s market\, more activity does not always create more opportunity.\nIn this Loan Atlas webinar\, Tim Braheem will interview Michael and Jay. They will share what is actually working right now to generate leads\, build trust\, and create consistent conversations without depending on constant social media posting or complicated digital marketing strategies. You’ll hear practical insight from originators who have tested both modern marketing and old-school relationship building\, and are focusing their time on the activities that create the highest return. \nWhat You’ll Learn: \n\nWhy frequent social media posting may not be the best use of your time\, even if it builds visibility\nHow phone calls\, personal follow-up\, and face-to-face relationships are outperforming many digital touches\nHow to use AI-assisted content\, weekly videos\, blogs\, and Google Business optimization without losing your personal voice\nWhere loan officers should focus their marketing energy when they do not have the budget\, team\, or technical resources to compete in advanced SEO and digital marketing\n\nYou do not need more marketing chaos; you need clearer decisions\, better leverage\, and a practical system for staying in front of the right people consistently.
URL:https://members.theloanatlas.com/event/lead-generation-that-converts-what-loan-originators-should-do-now/
LOCATION:Zoom
CATEGORIES:Masterclass,Special Session,Upcoming events
ATTACH;FMTTYPE=image/jpeg:https://members.theloanatlas.com/wp-content/uploads/2026/07/Lead-Generation-that-Converts-August-Masterclass.jpg
END:VEVENT
END:VCALENDAR